The outdoor advertising industry provides much-needed jobs. The industry and its related businesses employ over 23,000 people in Texas. This does not include employment gains realized by our advertisers.

Activity in the Texas outdoor advertising industry leads to sizable gains in business activity including $1.3 billion associated with related manufacturing activity and $676.7 million in gross product output.

Billboards are read and used by the majority of Texas drivers every day.

One-third of the billboard ads across the country promote the travel/tourism industry.

Current regulations only allow billboards to be placed on Texas roadways in industrial zones.